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Product Marketing

Santa Clara, CA, US • Posted 17 hours ago • Updated 17 hours ago

Contract W2

On-site

$80 - $90/hr

BayOne Solutions

Fitment

Dice Job Match Score™

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Job Details

Skills

Product Marketing
Go-To-Market (GTM) Strategy
Sales Enablement
Technical Marketing
B2B Marketing
Automotive Manufacturing
OEM (Original Equipment Manufacturer)

Summary

About the Role

We are looking for a unique Product Marketing Specialist who understands not just marketing but the realities of the manufacturing floor. This role is ideal for someone who has worked in or closely with automotive or industrial manufacturing environments and can translate that experience into compelling go-to-market strategies and customer-facing narratives.

If you ve spent time around plant operations, shop floor workflows, or industrial systems (MES / OT) and can connect that knowledge to business value and storytelling, this role is for you.

What You ll Do

Sales & Marketing Enablement

Build impactful sales enablement content: playbooks, battle cards, solution briefs, and GTM guides tailored to automotive and manufacturing audiences
Translate complex industrial and technical capabilities into clear, value-driven messaging for plant managers, operations leaders, and executives
Develop partner-ready enablement kits for channel and reseller ecosystems
Collaborate with sales, pre-sales, and channel teams to ensure messaging aligns with real-world customer needs

Content & Collateral Development

Create customer-facing content: one-pagers, solution decks, case studies, and ROI narratives focused on industrial use cases
Support product launches by embedding manufacturing-specific messaging and positioning
Work cross-functionally with design and content teams to produce polished, high-impact materials

Industry & Market Expertise

Act as a subject matter expert for Automotive & Manufacturing verticals
Bring insights into plant operations, shop floor challenges, and digital transformation trends (Industry 4.0, IIoT, OT/IT convergence)
Develop buyer personas (plant managers, OT leaders, CIOs, operations heads)
Contribute to market research, competitive intelligence, and GTM strategy

Cross-Functional Collaboration

Partner with Product, Sales, Marketing, and Channel teams to align on GTM priorities
Participate in field enablement sessions, trainings, and partner programs
Engage directly with customers, plant teams, and partners to continuously refine messaging

What We re Looking For

Must-Have:

3 5 years of experience in Product Marketing, Solution Marketing, or Pre-Sales
Strong domain experience in Automotive or Manufacturing industries
Hands-on or close exposure to plant operations / shop floor / industrial environments
Understanding of MES, OT systems, or industrial workflows
Ability to create sales enablement content and translate technical solutions into business value

Nice-to-Have:

Background in industrial SaaS, IoT, or enterprise technology
Experience working with OEMs, Tier 1 suppliers, or manufacturing ecosystems
MBA or equivalent business education

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.

Dice Id: 10494547
Position Id: 8950250
Posted 17 hours ago

Company Info

About BayOne Solutions

BayOne, an information technology outsourcing company specializes in Consulting services, Infrastructure & Application outsourcing and Application solutions. Here, committed and unflinching teams of consultants come together to provide top-quality, cost-effective & quick solutions to the valued customers.

Understanding the needs and challenges and coming up with the best solutions is what makes BayOne a trusted name for its customers. A never-ending and relentless drive to bring its customers complete, reliable and secure solutions helps meet the required goals and demands of the future.

A strategic collaboration, wherein understanding the client s requirements is supreme, enables the development of an intricate architectural and design solution that unleashes the customer s potential. This creates the required business impact that transforms the customers business processes.

The existing and offering portfolio includes business and technology services comprising of IT Consulting, Application Development, Systems Integration, Application Management Outsourcing, Testing, Data Warehousing and Business Intelligence, Application Security, CRM Services and Legacy Modernization.

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