Digital Category Merchandising Analyst

Location: Atlanta, GA
Work Arrangement: Hybrid – 3 Days Onsite/Week
Job Type: Full-Time
Experience: 5+ Years
Industry: B2B eCommerce / Digital Commerce / Retail

Job Summary

We are seeking a Digital Category Merchandising Analyst to support the growth of a large-scale B2B eCommerce business. This role will focus on digital merchandising, category performance, online revenue growth, assortment optimization, pricing, promotions, and customer experience.

The ideal candidate will have hands-on experience in digital merchandising, category management, B2B eCommerce, catalog management, assortment planning, and analytics.

Key Responsibilities

• Execute digital merchandising strategies across B2B and B2C eCommerce channels.
• Analyze category performance and provide data-driven insights and recommendations.
• Optimize online assortment, pricing, promotions, availability, and product presentation.
• Partner with Product, Pricing, Promotions, Operations, Marketing, Engineering, and Catalog teams.
• Monitor and improve conversion rates, search performance, product discoverability, and customer experience.
• Identify cross-sell and upsell opportunities to increase revenue and attachment rates.
• Use analytics tools to track KPIs, campaign performance, category performance, and customer behavior.
• Support omnichannel merchandising and Go-to-Market plans.
• Conduct competitive analysis and identify opportunities for continuous improvement.
• Collaborate with engineering and catalog teams to ensure accurate and optimized product information and site experience.

Required Qualifications

• 5+ years of experience in Digital Merchandising or eCommerce.
• 2+ years of B2B eCommerce experience.
• Strong understanding of:
  • Digital merchandising
  • Category management
  • Assortment planning
  • Pricing strategies
  • Promotions
  • Online catalog management
  • Product taxonomy
  • Product presentation
• Experience with analytics tools such as Google Analytics, Adobe Analytics, Power BI, Tableau, or similar platforms.
• Strong data analysis skills with the ability to translate insights into actionable business decisions.
• Strong communication and stakeholder-management skills.
• Excellent problem-solving and execution capabilities.
• Recent, hands-on digital merchandising/eCommerce experience is required.

Preferred Qualifications

• Experience in Automotive, Industrial, or B2B eCommerce.
• Experience with large-scale product catalogs.
• Digital shelf optimization experience.
• Exposure to UX/customer experience optimization.
• Familiarity with omnichannel retail environments.
• Experience with search, product discovery, and conversion optimization.

Key Resume Signals

Candidates should demonstrate strong, direct experience with:

Digital Merchandising | Category Management | eCommerce | B2B eCommerce | Catalog Management | Assortment Planning | Pricing | Promotions | Product Merchandising | Digital Shelf Optimization | Analytics | Conversion Optimization

Important: General business analysis, marketing analytics, sales, procurement, or traditional category management experience without direct digital merchandising/eCommerce experience should not be considered a strong fit.

Work Location

Atlanta, GA – Hybrid, 3 Days Onsite per Week

Employment Type: Full-Time