Role: Lead Full Stack Engineer
Location: SFO CA-On-site
Role Overview
Lead Full Stack Engineer is a senior technical leader responsible for architecting, building, and scaling next-generation marketing technology solutions. This role blends deep MarTech orchestration expertise with modern big-data engineering, cloud-native design, and emerging AI-driven development patterns. The ideal candidate is a hands-on technologist who can design resilient systems, guide engineering teams, and partner with cross-functional stakeholders to deliver high-impact customer engagement capabilities.
Key Responsibilities
Lead end-to-end MarTech engineering initiatives across orchestration, data processing, and activation pipelines.
Architect scalable, event-driven systems that power real-time marketing experiences and automated customer journeys.
Design and implement orchestration workflows using Adobe Campaign or equivalent enterprise-grade tools.
Develop high-performance big-data applications using Scala, Databricks, Spark SQL, Spark Streaming, and Python.
Build and optimize cloud-native data pipelines on Azure, including ADF-based ingestion, transformation, and orchestration.
Apply modern design patterns to ensure reliability, maintainability, and scalability across distributed systems.
Key Responsibilities (continued)
Drive AI-assisted engineering practices including Vibe Coding and other generative-AI development accelerators.
Collaborate with product, marketing, and data teams to translate business needs into robust technical solutions.
Mentor engineers and elevate engineering standards, code quality, and operational excellence within the POD.
Required Skills & Experience
Deep expertise in MarTech platforms with hands-on experience in Adobe Campaign or similar orchestration tools.
Strong proficiency in big-data technologies: Scala, Databricks, Spark SQL, Spark Streaming, Python.
Cloud engineering experience with Azure services, including Azure Data Factory.
Advanced system design capabilities including event-driven architectures and distributed design patterns.
Experience with AI-augmented development such as Vibe Coding or comparable frameworks.
Proven ability to lead engineering teams in a fast-paced, cross-functional environment.
Strong communication and stakeholder alignment skills with the ability to translate technical concepts into business impact.
Preferred Qualifications
Experience in large-scale marketing ecosystems (ESP, CDP, personalization engines, real-time decisioning).
Background in high-volume data processing supporting customer engagement or growth marketing.
Familiarity with DevOps practices including CI/CD, observability, and automated testing.
Exposure to modern AI/ML pipelines for personalization, segmentation, or content automation.
