Marketing Manager

Software Guidance & Assistance, Inc., (SGA), is searching for a Marketing Manager for a contract assignment with one of our premier SaaS clients in San Francisco, CA. Also open to PST-based remote candidates.

We are looking for a dynamic and passionate Product Marketing manager to join temporarily to provide coverage for a member of the team going on parental leave for ~4months. Ideally this candidate would be based in SF to work hybrid or in the west coast time zone.

As a Senior Product Marketing Manager (contract) on the Photoshop Product Marketing team, you will play a meaningful role in contributing to Photoshop's short- and long-term business goals. We're looking for a seasoned marketer to input and influence go-to-market, marketing, and product strategies to accelerate our already substantial Photoshop business. You will contribute to our 1- to 3-year business strategy, validate new product and audience opportunities, feed into annual GTM and marketing plans and drive growth for the business through outbound marketing efforts. This role will sit on the Ps Product Marketing team, working on global, consumer-facing initiatives that drive consideration, adoption, engagement, and retention of Photoshop across surfaces and audiences, strengthen the creative community, and accelerate profitable growth.

Responsibilities:

• Help define and execute on the GTM strategy required to propel Photoshop's growth. This includes: mapping out quarterly Product Marketing strategy and executing on outbound marketing efforts w/partner teams.
• Partner closely with product to deeply understand new and updated features and functionality to inform product marketing strategy, feature prioritization and objectives/KPIs.
• Develop key positioning and messaging for product marketing moments, validated by customers and the community, driving the target audience to take action.
• Partner with broad cross-functional teams to define and execute on optimal go-to-market strategy; collaborate with PR/Comms, Marketing Go-to-Market, Community, Social Data Science, Regional teams, Legal and more to deliver value to customers and successfully land integrated marketing moments. Engage deeply on Social to better understand and address customer needs and sentiment drivers.
• Set goals and targets to assess impact of initiatives based on historical benchmarks and/or industry standards, continually striving to optimize and improve.

Required Skills:

• Product marketing experience. You have a distinctive track record of developing and executing on impactful product marketing efforts that align to a broader business strategy
• Exceptional communication skills. Advanced written and verbal communication skills. The ability to distill complex ideas down into digestible bites, and to concisely and confidently present and influence executives, peers, and key decision makers.
• Passionate creator. You have deep experience using Adobe Photoshop or a similar advanced imaging tool features and capabilities and understand the key use cases and workflows, intimately.
• Strategic clarity. You have a strong and data-driven point of view on market opportunities and how to best win new and retain existing Adobe customers.
• Results oriented and data driven. Demonstrates outstanding analytical skills to identify, analyze, and use data to inform strategy and execute and optimize plans.
• Cross-functional influence.You're a respected team member who can drive and influence key workstreams in collaboration with cross-functional partners.
• BA/BS, MBA preferred
• 7+ years of product marketing experience in consumer software technology

SGA is a technology and resource solutions provider driven to stand out. We are a women-owned business. Our mission: to solve big IT problems with a more personal, boutique approach. Each year, we match consultants like you to more than 1,000 engagements. When we say let's work better together, we mean it. You'll join a diverse team built on these core values: customer service, employee development, and quality and integrity in everything we do. Be yourself, love what you do and find your passion at work. Please find us at .

SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company to request an accommodation or assistance regarding our policy.

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