Marketo Program Manager

• 15 years of Experience in Digital marketing processes
• Manage the implementation execution tracking measurement and monitoring of marketing campaigns
• Automation within marketing services to reduce cost identify optimization and streamline business process
• Experience with DWBI tools in the areas of Digital Dashboards Data Mining and Reporting projects
• Experience in enterprise marketing management tools like SFMC Marketo Digital Asset Management Google Analytics Gamma Adobe Campaigns and Adobe Analytics
• Experience front ending and setting up campaign related process
• Build marketing services capabilities

Job Responsibilities

• Programs manage to Deliver Adobe Experience Manager Sites and Assets capabilities globally Experience in delivering Adobe Campaigns Marketo SFMC campaigns
• Experience in Adobe platform well to estimate and plan projects
• Knowledge of scrum framework
• Lead all aspects of project planning documentation development of success criteria outcomes measurement and the successful handoff of projects through effective communication
• Prepare budget and resource plans
• Ability to manage senior client stakeholders and development new relationships for account mining
• Guide teams to develop technology assets accelerators to drive delivery efficiency
• Coordinate the use of appropriate tools and techniques to guarantee the progress of the project and changes to the scope and schedule
• Attract talent and build strong technology implementation teams
• Excellent communication team management skills interpersonal skills
• Identify and communicate with the customer for any new business opportunities
• Responsible for automating operational activities adopting lean mythologies and performance optimization

Skills

Mandatory Skills : Marketo, Project Governance