Campaign Specialist

Marketing Operations Campaign Specialist
Role Overview
We are seeking a Marketing Operations Campaign Specialist to act as an embedded
execution partner for Reddit s Marketing Operations teams. This role focuses on the tactical
build, execution, and monitoring of marketing campaigns across email and digital marketing
platforms, enabling marketing stakeholders to move faster while ensuring consistency,
accuracy, and operational reliability.
This is a hands-on execution role not a strategy or planning position.

Key Responsibilities
Campaign Execution
Build and deploy email campaigns, workflows, and marketing journeys
Configure audience segmentation based on marketer briefs
Upload creative assets and campaign content into platforms
Execute campaign setup accurately following defined standards
Marketing Automation & Workflows
Create automated workflows, nurture journeys, and event-triggered communications
Set up audience logic, filters, and targeting rules
Ensure proper system connections and data flow across platforms
Quality Assurance & Troubleshooting
Perform QA checks before campaign launch
Identify and troubleshoot delivery or configuration issues
Maintain consistency across campaigns and builds
Monitoring & Reporting Support
Monitor live campaigns and flag performance or technical issues
Provide daily or periodic updates on campaign status
Support basic reporting and data validation
Team Collaboration
Participate in marketing team meetings
Act as an operational extension of Marketing Ops
Execute campaigns based on briefs provided by marketers

Required Skills & Experience
3 5 years of experience in Marketing Operations or Campaign Execution
Hands-on experience with marketing automation and email platforms such as:
HubSpot
Salesforce
Other similar marketing automation tools
Strong experience in:
Audience segmentation
Workflow automation
Email campaign builds
Campaign QA processes
Ability to follow structured briefs and execute with high accuracy
Strong troubleshooting and problem-solving skills
Detail-oriented with process discipline

Nice to Have
Experience supporting B2B marketing teams
Familiarity with event marketing campaigns and lifecycle programs
Understanding of CRM-to-marketing automation integrations
Experience working in a fast-paced, cross-functional environment
Working Model
Embedded within marketing teams
High collaboration and meeting participation
Focus on tactical execution, not strategic planning
Success Metrics
Campaigns launched accurately and on time
Reduced turnaround time for campaign builds
Low QA errors
Consistent execution standards across teams