100% Remote
Duration: 3 months with possible extension
Salesforce Marketing Cloud Account Engagement (MCAE/Pardot), Marketing Cloud Personalization (MCP), and Salesforce Data Cloud (Data360) - Salesforce Marketing Cloud Architect
Three-month contract with possible extensions.
Job Duties: We are seeking an experienced Salesforce Marketing Cloud Architect (9-12 years of experience) to support marketing automation execution and platform optimization for a global B2B marketing ecosystem.
The role will act as the primary technical interface between marketing stakeholders and offshore campaign operations teams, translating campaign requirements into scalable marketing automation solutions.
The architect will work across Salesforce Marketing Cloud Account Engagement (MCAE/Pardot), Marketing Cloud Personalization (MCP), and Salesforce Data Cloud (Data360) to drive campaign orchestration, audience activation, and platform best practices.
The individual will also contribute to platform optimization and application rationalization initiatives across the marketing technology stack.
Job Requirements: Key Responsibilities
Lead technical execution of marketing automation initiatives across MCAE, MCP, and Data Cloud environments. Configure and manage MCAE campaigns, Engagement Studio journeys, automation rules, scoring models, and lifecycle programs.
Build and manage segmentation logic, dynamic lists, suppression rules, and audience targeting for marketing campaigns. Support Data Cloud audience activation and segmentation alignment with MCAE campaigns and MCP behavioral triggers.
Implement campaign hierarchy standards, folder structures, reusable templates, and automation frameworks. Support campaign operations including campaign setup, deployment coordination, and troubleshooting across marketing platforms. Monitor and manage email deliverability including IP warming, sender reputation monitoring, bounce handling, and spam mitigation.
Implement email validation, suppression management, and best practices for marketing email infrastructure.
Support personalization use cases through MCP including behavioral triggers and event-based engagement.
Evaluate current marketing platform capabilities and support application rationalization and optimization initiatives.
Provide technical guidance to offshore campaign operations teams responsible for campaign builds, asset configuration, and QA validation. Act as the primary onsite liaison with marketing stakeholders, supporting campaign planning and issue resolution during EST timezone.
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