Integrated Marketing Platform Admin

POSITION OVERVIEW : Required. Integrated Marketing Platform Admin Integrated Marketing Platform Admin POSITION GENERAL DUTIES AND TASKS : Job Description ? Treasure Data : Developer /Admin with experience in Customer Data Platforms
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About the Role
We are seeking a Senior Developer / Administrator with strong experience in managing and administering Customer Data Platforms like Treasure Data, Unica and related Martech solutions. The candidate would bring deep expertise in platform administration, user support, system integration, and day-to-day operational tasks, ensuring that our marketing systems run seamlessly to support business goals.
This role requires both technical development and administration skills and a strong understanding of marketing workflows, enabling close collaboration with marketing, analytics, and IT teams.
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Key Responsibilities
Platform Administration and Development Background
? Administer and maintain integrated marketing platforms (Treasure Data).
? Configure campaigns, workflows, and audience segmentation modules.
? Manage platform upgrades, patches, and migrations.
? Oversee user access management, license provisioning, and security controls.
? Develop Scripts to Ingest data from disparate sources
Operational & Support Activities
? Perform routine monitoring, health checks, and system performance tuning.
? Troubleshoot incidents, resolve issues, and coordinate with vendor support as needed.
? Setup Network Connectivity, SSO, LDAP configuration.
? Maintain platform documentation, SOPs, and knowledge base for recurring tasks.
? Ensure compliance with internal policies, data privacy, and security standards.
Integration & Collaboration
? Work with cross-functional teams (Marketing, DataOps, IT, Analytics) to support end-to-end campaign execution.
? Manage integrations with CRM, CDP, data lakes, and reporting tools.
? Provide training and support to business users and stakeholders.
Continuous Improvement
? Identify opportunities for automation and process standardization.
? Recommend best practices for optimizing platform utilization.
? Support new feature evaluation and adoption.
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Qualifications & Skills
? Bachelor?s degree in Computer Science, Information Systems, or related field (Master?s preferred).
? 10 years + of experience in administering marketing automation and campaign management platforms.
? Strong hands-on expertise with Treasure Data, OR experience with IBM Unica, Adobe Campaign, Salesforce Marketing Cloud, or similar is a plus).
? Solid knowledge of SQL, data models, and APIs for integration and data troubleshooting.
? Familiarity with ETL workflows, data lakes, and cloud platforms (AWS/Azure/Google Cloud Platform).
? Experience in admin tasks such as access management, patching, upgrades, and monitoring.
? Strong problem-solving, analytical, and communication skills.
? Ability to work independently and lead small projects or initiatives.