A globally leading consumer device company headquartered in Cupertino, CA is looking for SEO Program Manager to join their team. This role will play a key part in executing content optimization strategies across assigned product lines, driving organic growth through rigorous keyword research, on-page optimization, and cross-functional collaboration. The ideal candidate is passionate about search, works independently with confidence, and is eager to grow their strategic contribution over time.
Job Responsibilities:
• Execute content optimization strategies for assigned product lines, following established SEO frameworks and best practices.
• Manage on-page optimization initiatives including metadata, content structure, and internal linking for specific product categories.
• Conduct keyword research and content gap analyses to identify opportunities and prioritize content development.
• Create content briefs and specifications that translate SEO requirements into actionable guidance for content teams.
• Monitor and report on content performance using search analytics and user behavior data; recommend optimizations.
• Collaborate with Merchandising, Product Marketing, and Design teams to ensure content aligns with SEO best practices.
• Support AI optimization initiatives by implementing semantic optimizations within assigned scope.
• Contribute to testing plans and experiments designed to improve content performance.
Minimum Qualifications:
• Minimum of 5 years of hands-on SEO experience with direct involvement in content optimization.
• Has owned on-page optimization for at least one product line or content category, including metadata, content structure, or internal linking.
• Has independently conducted keyword research and translated findings into a content brief, spec, or recommendation.
• Proficiency in SEO tools such as Google Search Console, seoClarity, Ahrefs, or similar platforms.
• Has collaborated directly with a non-SEO team (e.g., Marketing, Design, or Editorial) to ship optimized content.
Preferred Qualifications:
• 8+ years of experience in SEO, with increasing ownership of content strategy across multiple product areas.
• Experience working in the technology and/or e-commerce industry, ideally on a high-traffic consumer-facing website.
• Familiarity with AI-powered search surfaces and early exposure to semantic or entity optimization strategies.
• Experience writing or contributing to content briefs, editorial guidelines, or metadata templates used by writers or marketing teams.
• Experience participating in a product launch from an SEO perspective — contributing briefs, reviewing content, or flagging gaps before publish.
Type: Contract
Duration: 12 months with extension
Work Location: Cupertino, CA (hybrid)
Pay Rate: $77.00 - $92.00 ph (DOE)
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