Senior Braze Marketing Automation Engineer

Alameda, CA, US • Posted 2 hours ago • Updated 2 hours ago
Contract Corp To Corp
Contract W2
On-site
Depends on Experience
Fitment

Dice Job Match Score™

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Job Details

Skills

  • A/B Testing
  • Content Management Systems
  • Marketing Automation
  • Customer Relationship Management (CRM)
  • SDK
  • Scripting
  • Regulatory Compliance
  • Quality Assurance
  • braze

Summary

Key Responsibilities:
  • Lead the technical implementation and execution of complex, multi-channel campaigns using the Braze platform.
  • Design and build scalable customer journeys using Braze Canvas while ensuring best practices in deliverability, compliance, and data privacy.
  • Develop advanced personalization using Liquid scripting for dynamic content.
  • Integrate Braze with enterprise systems such as CRM platforms, content management systems, data warehouses, and e-commerce tools.
  • Configure and manage Braze SDKs, events, and customer attributes to enable accurate targeting and segmentation.
  • Collaborate with engineering and data teams to ensure proper data flow and campaign tracking.
  • Provide technical leadership and mentorship to marketing technologists and developers.
  • Establish and maintain robust QA processes for campaign testing and deployment.
  • Support A/B testing initiatives and continuous optimization of marketing campaigns.
  • Troubleshoot and resolve complex technical issues related to Braze and its integrated systems.
Required Qualifications:
  • 8 10 years of experience working with Braze or similar marketing automation platforms.
  • Strong understanding of multi-channel campaign orchestration and lifecycle marketing.
  • Hands-on experience with Liquid scripting for dynamic content personalization.
  • Experience integrating marketing platforms with CRM systems (such as Salesforce), CMS platforms, data warehouses, and e-commerce systems.
  • Strong knowledge of SDK configuration, event tracking, and customer data management.
  • Excellent problem-solving, communication, and team leadership skills.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
  • Dice Id: 90868495
  • Position Id: 8912881
  • Posted 2 hours ago
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