Marketing Manager II

RESPONSIBILITIES:
A client with Kforce is seeking a Marketing Manager II to join their team in San Diego, CA. This role will support its Consumer Group Communications team, and social media channels.

Summary:
We are seeking a dynamic and creative Social Media Community Manager who can represent the client with authenticity and build trust with our current and future customers! This role is perfect for someone who knows how to provide genuine value in an r/personalfinance thread and can just as easily navigate the high-energy culture of a TikTok comment section, driving positive word of mouth and building positive brand sentiment. The ideal candidate thrives in a fast-paced environment, is chronically online, and has deep platform experience on Reddit, TikTok, Instagram, YouTube, X and Threads.

Responsibilities:
* Actively engage with consumers across key social channels (e.g., Reddit, TikTok, Instagram, X, YouTube, and Threads) on behalf of the client and their brands to drive positive word-of-mouth and build positive brand sentiment
* Grow the client's subreddits into active, trusted communities and leverage brand personas to build trust on Reddit
* Work cross-functionally with agency partners and internal stakeholders from marketing, communications, and customer care
* Work effectively, as needed, with senior leadership to handle crises and high-profile issues deftly, protecting and furthering company and brand reputation
* Draw out key insights from top-performing content, platform trends, and customer conversation themes
* Conceptualize and optimize content and engagements accordingly
* Contribute to the development of brand playbooks for how to show up in each community: when to post, when to reply, when to stay silent
* Support brand social channels, including posting, monitoring and engaging on behalf of the brand

REQUIREMENTS:
* 4+ years of experience in community management or organic social, ideally in fintech or another consumer facing and/or regulated category
* Expertise in social media usage, channels, and community management best practices
* A visceral dislike of corporate-speak - you're able to adapt a brand's tone and voice and write with a human tone that earns upvotes, likes, and replies
* A strategic operator who builds systems, not just vibes
* Proven ability to make "boring" or "stressful" categories feel human, authentic, and worth following
* Experience engaging audiences on social platforms including Reddit; High proficiency on Reddit is required
* Skilled writer with experience across a diverse portfolio of brands and channels
* Experience using social listening tools (e.g., Sprinklr) to track and monitor trends and themes in social conversations around brands and product categories
* Experience publishing across all major social media platforms for a brand
* Excellent communication skills
* Attention to detail, critical-thinker, and problem-solver
* Heart for the customer
* Collaborative self-starter
* Weekend availability and work may be required during peak business seasons

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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