Content Strategist

Job title: Content Strategist

Location: Bothell, WA or Dallas, TX (Onsite)

Duration: 12 months

SKILLS REQUIRED:
1. Ability to analyze multiple artifacts to plan and implement a comprehensive and effective eCommerce marketing plan using multiple sources that drives sales volume, revenue, customer acquisitions, and customer retention/satisfaction.
2. Highly collaborative across multiple teams to align on overall Digital plans and strategies
3. Ability to apply advanced marketing principles, theories and concepts to create and design strategic responses for various marketing projects.
4. Forward thinking mind-set with focus on growth through test and learn approach
5. Demonstrates exceptional communication skills both verbal and written

Overall Purpose:

Identifies and implements end to end marketing strategies and programs for new or existing products or services.

Roles and Responsibilities:

·        Plans and implements marketing programs or projects that support organizational marketing objectives for volume, revenue, profit, customer acquisitions, retention and satisfaction.

·        Collaborate with product management team to identify new marketing opportunities.

·        Prepare marketing activity reports.

·        Promotes customer awareness and field sales effectiveness through marketing communication projects. Consults with product management to assess program impact.

·        Contributes to the development of new principles and concepts.

·        Forecasts future marketing needs by applying advanced marketing principles, theories and concepts to create and design strategic responses for various marketing projects.

·        Typically assigned long-range projects requiring diverse marketing theories and techniques.

·        May require considerable working knowledge of other major areas and the skill to integrate and communicate that information.

·        Considered an expert within the discipline.

Responsibilities

Cross team collaboration, analytics, sales briefs, one list submissions, a/b testing.

Qualifications

·        Previous experience in complex execution and analytics is ideal.

·        MS Product Suite experience

·        Experience in website analytics, specifically Adobe

·        Previous E-Commerce experience, online business sales experience

·        Cross-team Collaboration

·        Previous experience in product execution

·        Requires a bachelors degree.

·        6+ years of experience in similar area of responsibility.