Product Manager Buy Flow- Remote

My name is Manjeet, and I am a recruiter with Xchange Software Inc

Title: Product Manager Buy Flows

Location: : Remote PST (May require to go to office some times))

Duration:12+Months

Job description

Product Manager Buyflows

Key Responsibilities:

Define the product vision, strategy, and roadmap for e-commerce experiences, ensuring alignment with business objectives.

Lead the development and optimization of e-commerce funnels, checkout flows, and product discovery experiences, collaborating with design, engineering, and QA teams to ensure high-quality and timely execution.

Utilize Google Analytics, A/B testing, and other e-commerce analytics tools to monitor user behavior, conversion rates, cart abandonment, average order value (AOV), and other key metrics.

Leverage data insights to identify bottlenecks in the purchase journey and implement improvements that enhance user experience and drive revenue growth.

Partner with UX/UI teams to conduct user research, usability testing, and experimentation to refine the shopping experience.

Work with stakeholders to prioritize new features, enhancements, and optimizations, balancing user needs with business goals.

Collaborate with marketing teams to ensure promotions, product launches, and digital campaigns align with e-commerce performance goals, tracking and optimizing campaigns accordingly.

Manage A/B and multivariate testing initiatives to drive continuous improvement and conversion rate optimization (CRO).

Oversee the release and iteration process, ensuring all e-commerce platform updates and enhancements are implemented effectively.

Required Skills:

8+ years of experience as a Product Manager, specifically focused on e-commerce platforms, digital storefronts, or checkout optimization.

Strong expertise in Google Analytics, Google Tag Manager, A/B testing tools (e.g., Optimizely, Google Optimize, VWO), and other e-commerce analytics platforms.

Ability to analyze cart abandonment, conversion data, and customer behavior to inform product decisions and drive improvements.

Solid understanding of UX/UI best practices for e-commerce experiences, with the ability to work closely with design teams to create seamless shopping journeys.

Experience working in an Agile or Scrum environment, managing product backlogs, and leading sprint planning.

Familiarity with SEO, paid acquisition strategies, and e-commerce marketing tools to optimize traffic sources and customer acquisition efforts.

Experience working with custom-built e-commerce solutions as well as platforms such as Shopify, Magento or Salesforce Commerce Cloud.