Director of Product Marketing

Remote • Posted 5 hours ago • Updated 4 hours ago
Full Time
Occasional Travel Required
Remote
Depends on Experience
Fitment

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Job Details

Skills

  • Cash Management
  • Account Management
  • Agile
  • Banking
  • Business-to-business
  • Corporate Banking
  • Marketing
  • Product Marketing
  • Sales
  • Leadership
  • Mentorship
  • Market Analysis

Summary

Is your career as a consultant ready to be super-charged? At Innovien Solutions, we re in the business of placing technology consultants who out-work, out-think and over-deliver. If you re ready to work with the best clients in the industry, we re ready to match you with the top people in the business.

As an Innovien Solutions consultant, you'll help businesses solve the most pressing technology challenges of today. We're looking for consultants with capability and character... people with the drive, desire and determination to dream big, but do bigger. You'll like working with us because we'll go to bat for you, working tirelessly on your behalf. Best of all, we only work with the highest quality clients to ensure your experience is nothing short of top-notch.

One of our Digital Banking Partners is growing rapidly and seeking a Director of Product Marketing to bring clarity, structure, and momentum to how they position their platform and launch new products. You ll shape product narratives, lead launch execution, and align teams around customer value. As the company continues to scale, you ll play a key role in helping mentor future Product Marketing Manager (PMM) hires and contribute to building a high-performing marketing organization. This is a great opportunity for someone who embodies an entrepreneurial mindset, has exceptional storytelling skills and is looking to take their career to new heights to help build and shape the future of the product marketing department. Apply today to connect with our team for more details!

Requirements:

  • 10+ years launching and positioning products in the enterprise (1,000+ employees) B2B fintech space
  • 5 years' experience in a leadership role leading and developing product marketing teams
  • Digital business banking experience (i.e. account management, money movement, cash management, treasury services, etc).
  • Strong technical aptitude and ability to understand technical product architecture at a high level and translate technical features into business outcomes
  • Working knowledge of Agile product principles
  • Proven success leading end-to-end GTM planning for product releases and feature launches
  • Expertise in competitive intelligence, market analysis, persona development, and influencing product roadmaps
  • Strong analytical and storytelling skills able to simplify complex concepts for diverse audiences

Preferred Skills:

  • Experience with Marketo

Responsibilities:

  • This individual will be reporting into the VP of Product Marketing where they will play a significant hand in shaping the PMM function through hiring and mentoring junior team members as the team scales
  • Lead end-to-end GTM planning for product releases and feature launches (Define ICPs, readiness checklists, success metrics, and communication plans)
  • Develop clear value propositions and messaging frameworks for platform and features by translating complex capabilities into compelling stories for banks and credit unions
  • Create customer-ready assets: pitch decks, one-pagers, feature sheets, battlecards, demo flows
  • Collaborate with cross functional teams, driving alignment across Product, Sales, Customer Success, and agency partners to understand customer needs and adoption gaps
  • Work with Product/Engineering teams on things such as: API limitations, Data flows, Compliance constraints, System dependencies
  • Responsible for managing agency partners for design, content, research, and creative needs.
  • Ensure consistency across website, collateral, and external-facing materials
  • Drive strategy through your executive presence and effective communication skills with key stake holders and leadership
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
  • Dice Id: 91081371
  • Position Id: 8906768
  • Posted 5 hours ago
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