Remote - Performance Marketing Manager (Streaming)

Description
Own and execute ASO strategy across Apple App Store, Google Play, and connected TV platforms (Roku, Fire TV, Samsung, etc.).
Conduct in-depth keyword research, semantic clustering, and competitive analysis to improve rankings and visibility.
Optimize metadata including titles, subtitles, keyword fields, descriptions, and release notes.
Partner with Creative and Product Marketing to develop high-performing screenshots, video previews, and promotional assets.
Lead A/B testing initiatives to improve conversion rate and install velocity using Apple PPO and Google Play Experiments.
Analyze performance data across App Store Connect, Google Play Console, and third-party ASO platforms (MobileAction, Sensor Tower, Data.ai).
Build and maintain dashboards tracking keyword rankings, conversion rate, install trends, and competitive share of voice.
Develop clear, visually compelling decks that translate performance data into actionable growth recommendations.
Partner with analytics teams to evaluate downstream impact including retention and subscription performance.
Work closely with Growth, Product Marketing, Product, and Engineering teams to align store presence with product updates and campaigns.
Support ongoing feature releases and metadata deployments.
Contribute to broader DTC user growth and engagement marketing initiatives.
Skills
seo, aso, app store optimization, ott platform marketing, app marketing, performance marketing, censor tower, ab testing
Top Skills Details
seo,aso,app store optimization,ott platform marketing,app marketing,performance marketing,censor tower,ab testing
Additional Skills & Qualifications
4-7+ years of experience in ASO, mobile growth, or app acquisition
Strong foundational knowledge of app store ranking factors and keyword indexing mechanics
Proven experience optimizing iOS and Android apps; CTV experience preferred
Deep hands-on expertise with App Store Connect, Google Play Console, and app store intelligence platforms including MobileAction, Sensor Tower, Data.ai or similar tools, leveraging them for keyword tracking, competitive analysis, and performance optimization.
Advanced Excel skills preferred
Experience building reporting frameworks and presenting insights to stakeholders
Product marketing experience supporting mobile app features or launches
Detail-oriented, analytical, and comfortable owning execution end-to-end
Job Type & Location
This is a Contract position based out of Los Angeles, CA.
Pay and Benefits
The pay range for this position is $40.00 - $60.00/hr.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: Medical, dental & vision Critical Illness, Accident, and Hospital 401(k) Retirement Plan - Pre-tax and Roth post-tax contributions available Life Insurance (Voluntary Life & AD&D for the employee and dependents) Short and long-term disability Health Spending Account (HSA) Transportation benefits Employee Assistance Program Time Off/Leave (PTO, Vacation or Sick Leave)
Workplace Type
This is a fully remote position.
Application Deadline
This position is anticipated to close on Mar 6, 2026.
>About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

About TEKsystems and TEKsystems Global Services

We're a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We're a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We're strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We're building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.