At Apple, we care about people, and privacy is about people. Advertising is a very popular way to fund websites and traditionally, online advertising has involved technology that's bad for privacy, such as user tracking. Making both things work well - privacy and advertising - is the mission of WebKit Privacy & Adtech.\\n\\nWebKit is the web engine in Safari, the world's fastest and most power efficient web browser. WebKit is Open Source and one of the most popular frameworks for apps in iOS, wa