Role: Senior Product Owner Pharma Commercial Analytics
Location: South San Francisco, CA (Onsite)
Role Summary:
We are seeking a seasoned Product Owner to lead the vision, strategy, and execution of our Commercial Analytics portfolio. You will be the bridge between our Sales/Marketing business units and the Data Science/Engineering teams. Your goal is to transform raw commercial data into actionable insights that drive sales force effectiveness, optimize marketing spend, and improve Healthcare Professional (HCP) engagement.
Worked on Sales and Marketing side...like created sales and marketing a document; created or worked on market strategy, worked on pricing strategy and market research...
Done any utilization analytics.
Key Responsibilities:
1. Product Vision & Backlog Management
- Define the roadmap for commercial data products, sales dashboards, and predictive analytics models.
- Translate complex business requirements from Marketing and Sales leaders into technical user stories for the engineering team.
- Prioritize the product backlog based on business value, ROI, and commercial impact.
2. Pharma Commercial Domain Leadership
- Oversee the integration of industry-standard data sources (e.g., IQVIA, Symphony, Veeva CRM, Specialty Pharmacy feeds).
- Optimize analytics for Sales Force Effectiveness (SFE), including territory alignment, incentive compensation, and call planning.
- Drive the data strategy for Omnichannel Marketing, ensuring seamless tracking of HCP touchpoints across digital, email, and face-to-face channels.
3. Data & Analytics Program Oversight
- Lead the delivery of advanced analytics programs, such as Next Best Action (NBA) engines, patient journey mapping, and marketing mix modeling (MMM).
- Ensure data integrity and compliance with healthcare regulations (e.g., HIPAA, GDPR, Sunshine Act).
- Collaborate with Data Architects to ensure the commercial data lake/warehouse is scalable and supports real-time reporting.
Required Qualifications
- Experience: 5 8+ years of Product Owner or Product Management experience, specifically within the Life Sciences or Pharmaceutical sector.
- Domain Expertise: Deep understanding of the Pharma Commercial lifecycle (Market Access, Brand Management, Field Sales, and Patient Services).
- Technical Literacy: Proven experience running data-heavy programs. Familiarity with SQL, Snowflake/AWS data environments, and visualization tools (Tableau/Power BI).
- CRM Knowledge: Hands-on experience with Veeva CRM or Salesforce Health Cloud.
- Education: Bachelor s degree in business, Data Science, or a related field (MBA or MS in Analytics preferred).