2082 Regional Sales Manager
Commercial Trucking | Fleet Management | Fleet Technology
Position Summary
Our client is seeking an experienced, relationship-driven Regional Sales Manager to grow business within the commercial trucking and transportation industry. This position combines new business development with managing and expanding established customer relationships.
The ideal candidate will have a strong background in commercial truck and trailer sales, fleet management, or telematics, preferably with existing relationships throughout the commercial trucking industry.
We are seeking a seasoned sales professional who enjoys developing new business, building long-term customer partnerships, and selling technical products and solutions. 10+ years of relevant industry experience is preferred.
This is an excellent opportunity for a motivated, independent salesperson who thrives in a relationship-driven environment and enjoys managing their own territory.
Key Responsibilities
- Develop new business opportunities while managing and expanding existing customer accounts, with an approximately 50/50 focus on new business development and account management.
- Build and maintain strong relationships with commercial fleets, truck and trailer manufacturers, OEMs, dealers, and distribution partners.
- Identify and pursue new sales opportunities within the commercial trucking, trailer, and fleet management industries.
- Promote and sell commercial vehicle equipment, fleet technology, and related hardware and software solutions.
- Develop strategic relationships with fleet maintenance leaders, purchasing departments, operations teams, and executive decision-makers.
- Prospect for new customers through networking, referrals, cold calling, industry events, and existing industry relationships.
- Work collaboratively with internal sales teams and channel partners to develop customer solutions and maximize sales opportunities.
- Demonstrate a strong understanding of technical products and effectively communicate their operational and financial benefits.
- Support customer product evaluations, interpret performance data, and demonstrate return on investment (ROI).
- Collaborate with engineering, operations, and finance teams to develop customer proposals and solutions.
- Manage the complete sales process, from initial prospecting and relationship development through closing and ongoing account support.
- Maintain accurate sales forecasts, customer information, and pipeline activity using CRM software.
- Monitor market trends, competitive activity, and customer purchasing forecasts.
- Represent the company at industry trade shows, conferences, and trucking association events.
- Manage regional travel and expenses within established guidelines.
Required Qualifications
- Experience in at least ONE of the following industries:
- Commercial Truck or Trailer Industry
- Fleet Management / Fleet Sales
- Telematics / Commercial Fleet Technology
- Proven experience in territory sales, regional sales, account management, or business development.
- Demonstrated success generating new business and maintaining long-term customer relationships.
- Strong relationship-building skills and the ability to connect with customers at multiple organizational levels.
- Comfortable prospecting, cold calling, and developing new accounts.
- Ability to understand technical products and communicate their value to customers.
- Self-motivated, independent, and comfortable managing a territory with minimal supervision.
- Strong communication, presentation, negotiation, and problem-solving skills.
- Willingness to travel extensively throughout the assigned region.
- Proficiency with Microsoft Office and CRM systems.
Preferred Qualifications
- 10+ years of relevant commercial trucking, trailer, fleet management, or related industry experience.
- Established relationships with commercial fleets, truck/trailer OEMs, dealers, or fleet maintenance organizations.
- Experience selling commercial vehicle components, equipment, fleet technology, or telematics solutions.
- Experience selling through dealer networks or distribution/channel partners.
- Experience managing major fleet or enterprise-level customer accounts.
- Previous sales leadership or team management experience.
- Stable employment history with demonstrated success growing territories and customer accounts.
- Experience using Salesforce CRM is a plus.
Additional Information
Reports To: VP of Global Sales
