Digital/Marketing Analyst (Power BI & Tableau Developer)

Digital/Marketing Analyst (Power BI & Tableau Developer)
12+ month contract (W2 ONLY, NO C-C)
Plano, TX (Hybrid)

Job Summary
We are seeking a highly skilled Senior Power BI & Tableau Developer with strong Digital Analytics and Product Ownership capabilities to join a fast-paced, cross-functional analytics team. This role will drive data-driven decision-making across business, marketing, and digital domains by delivering scalable analytics solutions, executive dashboards, and actionable insights.
The ideal candidate will bring deep expertise in BI tools, digital analytics, and data strategy, with the ability to translate complex datasets into meaningful business outcomes while collaborating with stakeholders across technical and non-technical teams. Key Responsibilities

Leadership & Strategy

• Lead execution of digital analytics and BI strategy aligned with broader business objectives
• Build strong relationships with business leaders, product owners, and technical teams to drive analytics adoption
• Influence stakeholders across a non-hierarchical, cross-functional environment including business, marketing, and engineering teams
• Champion a data-driven culture, promoting analytics, testing, and continuous optimization
• Translate complex analytical concepts into clear, actionable insights for executive and non-technical audiences

Analytics & Product Ownership

• Act as a Product Owner for analytics solutions, managing priorities, backlog, and delivery of BI initiatives
• Collaborate with analysts, data engineers, and visualization teams to gather requirements and deliver solutions
• Define KPIs, success metrics, and customer journey analytics frameworks across digital and business channels
• Drive a hypothesis-based testing approach (A/B, multivariate testing) to optimize performance
• Develop playbooks and best practices for analytics, reporting, and experimentation
• Deliver insights that explain what happened, why it happened, and what actions should be taken

BI Development & Data Visualization

• Design, develop, and maintain interactive dashboards and reports using Power BI and Tableau
• Build executive-level dashboards supporting workforce analytics, marketing performance, and operational insights
• Ensure dashboards provide centralized, integrated views of data from multiple sources
• Apply best practices in data visualization, storytelling, and user experience design
• Perform ad-hoc analysis and reporting for leadership and business stakeholders

Data & Technical Responsibilities

• Develop and optimize SQL queries, data models, and ETL workflows
• Integrate data from multiple sources including SQL Server, Oracle, APIs, SharePoint, and cloud platforms
• Work with modern data ecosystems including data lakes, Hadoop, and cloud platforms (AWS, Google Cloud Platform, Redshift, BigQuery)
• Collaborate on data pipeline development and analytics architecture
• Ensure data governance, security, and data quality standards are maintained
• Support migration and modernization initiatives across BI and data platforms

Required Qualifications

• Bachelor s degree in Computer Science, Engineering, Mathematics, Business, or related field
• 5+ years of experience in Business Intelligence, Data Analytics, or Digital Analytics
• Strong hands-on experience with:
  • Power BI and Tableau dashboard development
  • SQL (T-SQL, stored procedures, data modeling)
• Experience building executive dashboards and enterprise-scale reporting solutions
• Strong analytical and problem-solving skills with attention to detail
• Ability to communicate insights effectively to both technical and non-technical stakeholders

Preferred Qualifications

• Experience with digital analytics platforms (e.g., Adobe Analytics, Google Analytics 360)
• Experience with A/B testing, performance marketing analytics, and customer journey analysis
• Familiarity with ETL tools such as Alteryx
• Experience with Tableau Server / Power BI Service administration
• Exposure to Big Data and cloud platforms (AWS, Google Cloud Platform, Databricks, Redshift, BigQuery)
• Experience working in consulting or enterprise environments

Key Skills

• Data Visualization & Storytelling
• Dashboard Development (Power BI, Tableau)
• Digital Analytics & Experimentation
• SQL & Data Modeling
• Product Ownership & Agile Methodologies
• Stakeholder Management & Communication
• Data Governance & Security
• Strategic Thinking & Problem Solving

What Success Looks Like

• Delivery of high-impact dashboards and analytics solutions used by executive leadership
• Increased adoption of data-driven decision-making across business and digital teams
• Clear, actionable insights that improve marketing performance and operational efficiency
• Scalable, well-governed BI and analytics ecosystem
• Strong collaboration across analytics, engineering, and business stakeholders

Estimated Min Rate: $52.50
Estimated Max Rate: $75.00


What s In It for You?
We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh s network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh s extensive talent community that will provide you with access to Yoh s vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include:

• Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
• Health Savings Account (HSA) (for employees working 20+ hours per week)
• Life & Disability Insurance (for employees working 20+ hours per week)
• MetLife Voluntary Benefits
• Employee Assistance Program (EAP)
• 401K Retirement Savings Plan
• Direct Deposit & weekly epayroll
• Referral Bonus Programs
• Certification and training opportunities

Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.

For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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