Senior AJO Architect

Responsibilities:

• Design, implement, and optimize omnichannel customer journey solutions using Adobe Journey Optimizer (AJO).
• Architect scalable end-to-end AJO solutions leveraging Adobe Experience Platform and Real-Time CDP.
• Design real-time journeys, decision flows, triggers, and multichannel orchestration patterns.
• Configure data sources, datasets, schemas, segments, policies, and journeys within AJO.
• Design and build marketing communication components including email templates, fragments, assets, and landing pages.
• Set up APIs, event forwarding, destinations, and extensions.
• Collaborate with engineering and data teams to ensure high-quality data pipelines for profile and event ingestion.
• Lead workshops, discovery sessions, and architecture discussions with stakeholders.
• Perform performance tuning, troubleshooting, and optimization of AJO solutions.
• Maintain comprehensive documentation including architecture diagrams, data flows, and technical designs.
• Assess existing marketing systems (emails, assets, journeys) and design transformation solutions in AJO using segmentation and personalization capabilities.

Required Skills & Qualifications:

• 5 10+ years of experience in MarTech/AdTech architecture and enterprise marketing platforms.
• 2 3+ years of hands-on experience with Adobe Journey Optimizer (AJO).
• Strong expertise in Adobe Experience Platform and Real-Time CDP.
• Deep understanding of:Customer journeys and triggers.
• XDM schemas.
• Data ingestion (batch and streaming).
• Data sources and datasets.
• Real-Time Customer Profile.
• Identity resolution.
• Segment creation and activation.
• Experience with API integrations, event streaming, and data orchestration.
• Strong analytical, troubleshooting, and problem-solving skills.
• Excellent communication and stakeholder management skills.
• Ability to lead cross-functional teams and drive architecture decisions.
• Experience working in Agile environments.

Preferred Qualifications:

• Familiarity with Adobe ecosystem tools such as Adobe RT-CDP, Adobe Target, Adobe Campaign, and Adobe Analytics.
• Experience in migrating marketing communication platforms to AJO.
• Knowledge of Salesforce Marketing Cloud (SFMC).

Key Competencies:

• Strong solution architecture and system design expertise.
• Ability to translate business requirements into scalable technical solutions.
• Strategic thinking with a customer-centric mindset.
• Effective collaboration across business, data, and engineering teams.
• Attention to detail in documentation and implementation.