Title: CRM Marketing Consultant
Location: Fully Remote
Time Zone Requirement: Must be open to working in US Pacific Time (West Coast)
Required Qualifications
Minimum Job Requirements
* Education: Bachelor''s degree in Marketing, Communications, Business, or a related field preferred, or equivalent relevant experience.
* Experience: A minimum of 4+ years of hands-on experience in CRM marketing, operations, or analytics.
* Platform Proficiency: Proven expertise with at least one major CRM platform (e.g., Iterable (preferred), Braze, HubSpot, Marketo, Klayvio, or similar) is essential.
* Campaign Management: Demonstrable experience in designing, executing, and measuring multi-channel marketing campaigns (email, SMS, etc.).
* Analytical Skills: Strong ability to analyze customer data, campaign performance, and web/app analytics to derive actionable insights and communicate key findings effectively.
* Technical Skills: Proficiency in marketing automation, customer segmentation, and A/B testing methodologies.
* Data Management: Solid understanding of database management principles, data hygiene, and data privacy regulations (e.g., GDPR, CCPA).
Knowledge, Skills, and Abilities
* Time Management: Excellent time-management and organizational skills; able to manage several tasks simultaneously to timely completion.
* Technical Acumen: Able to apply thoughtful reasoning and technical throughput in the CRM process; applies best practices in campaign build-out and deployment.
* Autonomy & Initiative: Able to operate autonomously, take initiative, and work with minimal oversight.
* Collaboration: Solid collaboration skills; able to engage the team, make connections, and work together with cross-functional teams (Sales, Marketing, IT) to influence outcomes.
* Mindset: Employs curiosity to go deep, ask questions, and see the big picture. Comfort and flexibility in a fast-paced, evolving environment.
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