Role – Inside Sales Representative / Business Development (BDR/SDR)
Location – Remote
Duration – 6+ months C2H
Must Have/Mandatory:
Strong hunter mindset (outbound focused)
Proven track record of meeting booking (not just lead generation)
Comfortable working in a target-driven environment
Familiar with enterprise sales cycles
This role focuses on:
Identifying potential clients
Generating interest through outreach
Booking qualified meetings
Building a strong sales pipeline
Key Responsibilities
Pipeline Generation & Outreach:
Identify, research, and target prospective clients across priority industries
Execute multi-channel outbound campaigns (email, LinkedIn, calls, events)
Generate interest and engagement with target accounts
Build and maintain a consistent pipeline aligned to revenue goals
Meeting & Opportunity Creation
Own the primary KPI of booking qualified discovery meetings
Position Zensar’s services (Content, Consulting, Products, Engineering) effectively
Qualify leads based on:
Business need
Budget
Timeline
Fitment
Ensure smooth handoff of opportunities to sales/account leaders
Pipeline Management & Reporting:
Maintain accurate records in Salesforce (CRM)
Track and report:
Pipeline health
Outreach performance
Conversion metrics
Maintain 3x pipeline coverage against revenue targets
Manage follow-ups, engagement tracking, and lead nurturing
Collaboration & Continuous Improvement
Work closely with marketing, sales, and solution teams
Provide feedback on:
Campaign performance
Market insights
Buyer behavior
Continuously improve outreach strategies and messaging
Leverage tools and insights to maximize productivity
Key Performance Metrics (KPIs)
Meetings Secured: Weekly qualified meetings with prospects
Pipeline Generation: Maintain pipeline at 3x assigned targets
Conversion Rates: Outreach → Meeting → Qualified Opportunity
Activity Levels: Calls, emails, LinkedIn outreach
CRM Hygiene: Accurate and timely updates in Salesforce
Required Skills & Experience
3–7 years in:
Inside Sales / BDR / SDR / Business Development
Demand Generation (preferably in IT services / consulting)
Strong experience in outbound prospecting & meeting booking
Hands-on experience with Salesforce (or similar CRM)
Excellent:
Communication
Storytelling
Persuasion skills
Ability to understand client problems and map to solutions
Highly organized, detail-oriented, and target-driven
Self-starter with strong ownership and resilience
Nice to Have
Experience targeting Microsoft ecosystems / enterprise technology ecosystems.
Exposure to digital, marketing, or consulting services
Experience with tools:
Outreach
Salesloft
LinkedIn Sales Navigator
Creative approach to outreach and personalization
Strong interpersonal skills and ability to build relationships
Please feel free to let us know if you have any questions or need further clarification.
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