Job Description A leading direct automotive warranty company specializing in protection plans for mechanical and electrical repairs is looking for a Senior Google Ads Media Buyer who will own and aggressively scale six-figure monthly budgets across Search, Pmax, YouTube and Display. This company is generating $5M in monthly revenue and paid acquisition is their primary growth engine and demand is currently outpacing their lead flow.
In this role, you will master complex offline attribution, drive towards a $450 CAC target, and relentlessly optimize lead quality. This is strictly a non-ecommerce role requiring 5+ years of high CAC lead generation experience. You will spend 70% of your time doing hands-on campaign execution and optimization, and 30% doing advanced tracking, analytics, and executive collaboration. Experience with ad spend budgets of $1M in paid search or have grown their pad search ad spend by 400%+ is a huge plus.
This is a full-time role and requires 1 day a week onsite in Edison, NJ. They also offer competitive salaries, bonuses, and an optional profit-sharing model as well. This is a great opportunity to join a growing organization that is heavily investing in their marketing and knows how important this growth lever is for success. They are also only requiring 1 day a week onsite which will allow for better work life balance. Required Skills & Experience
- Managing six-figure monthly ad budgets.
- High CAC lead generation
- Google Ad Editor, GA4, GTM, call tracking systems
- AWS / Docker / Terraform
- Experience with automotive, insurance, legal, solar or Medicare.
Desired Skills & Experience
- 5+ years of experience
- Excellent interpersonal skills
- A superior work ethic, self-starter
What You Will Be Doing Daily Responsibilities
- 70% hands-on campaign execution
- 30% tracking, analytics, collaborating
The Offer You will receive the following benefits:
- Medical Insurance
- Dental Benefits
- Vision Benefits
- PTO
- 401k Match
Applicants must be authorized to work in the US on a full-time basis now and in the future. #LI-JC8
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