Title: Content Designer I
Description: Open to remote-would like them to work PST hours.
TurboTax is looking for a mid-level Experience Designer to own the design and continuous testing of
our marketing "front door" through content templates, campaign landing pages, and store/local
market pages that shape a customer's very first impression of TurboTax. You'll take our design
system, brand playbooks, and toolkits and turn them into fast, on-brand, test-validated experiences -
partnering closely with web ops, channel owners, strategic stakeholders, and agency partners to
keep every front-door surface performing and on-strategy.
This role sits within marketing XD and reports into the Digital Ecosystem Marketing team. You'll work
across both of our core cycles: tax season (rapid iteration and testing at scale) and planning season (systems, playbooks, and toolkit development for the year ahead).
What You'll Own Front-door experience design & copy - design and iterate on content articles, campaign landing pages,
and store/local market pages, owning both layout and on-page copy so message and design ship as one
cohesive experience. Design systems, playbooks & toolkits - apply and help evolve our internal design system, brand
playbooks, and toolkits so front-door pages stay fast to produce and consistent at scale. Build feasibility - partner with web ops to ensure designs are technically feasible, performant, and
implemented as intended across templates and CMS constraints. Stakeholder alignment - collaborate with channel owners and strategic stakeholders to translate
business goals and campaign briefs into experience design that drives measurable growth.
What You'll Bring 3+ years of experience in experience/product design, ideally with direct exposure to marketing, growth,
or conversion-focused design work. Heavy, hands-on Figma fluency - component libraries, auto layout, variables/design tokens, and
prototyping. You should be able to build and maintain scalable design system assets, not just use them. Proven experience designing within - and contributing to - established design systems, brand playbooks,
and internal toolkits. Strong visual craft - able to produce a range of responsive assets (content pages, landing pages,
localized/store pages) from style guides quickly and consistently. Strong copywriting instincts - comfortable drafting and refining on-brand marketing copy (headlines,
body, CTAs) for content articles and landing pages, and partnering with brand/content teams when copy
needs deeper craft. Customer-centric design mindset with a passion for creating experiences that resonate emotionally and
drive business results.
How You'll Work Web ops - daily collaboration to keep designs buildable, performant, and true to intent within
CMS/template constraints. Channel owners & strategic stakeholders - regular partnership (Marketing Managers through Directors,
cross-business-unit) to align design decisions to business goals and campaign priorities. Design & measurement peers - collaborate with fellow designers, data science, and measurement
partners to keep the experimentation pipeline moving and insights flowing back into design. Solicit feedback and contribute constructively to design reviews, advancing a strong point of view backed
by customer data, design rationale, and industry trends. Self-organize and manage multiple concurrent projects across content, campaign, and local-market
surfaces.
Skills:
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
- Dice Id: 10105282
- Position Id: 886402
- Posted 2 days ago
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