Marketing Manager

RESPONSIBILITIES:
Kforce has a client in Atlanta, GA that is seeking a Marketing Manager.

Responsibilities:
* Develop and execute marketing strategies, plans, and events that enhance brand awareness and drive revenue growth
* Perform comprehensive research and analysis to define market segments and understand the competitive landscape
* Establish product, service, and promotional priorities, balancing short and long-term returns against allocated resources
* Coordination with other functional areas is essential to ensure marketing priorities align with corporate strategic and operational objectives

Assignment Tasks:
* Develop and implement marketing strategies, plans, and events to enhance brand awareness and drive revenue growth
* Conduct comprehensive research and analysis to define market segments and understand the competitive landscape
* Establish product, service, and promotional priorities based on projected results, considering both short-term and long-term returns
* Coordinate with various functional areas to ensure marketing priorities align with corporate strategic and operational plans
* Assess market penetration and customer satisfaction to inform marketing strategies
* Create and oversee the production of promotional materials to support product and sales initiatives
* Identify and implement procedures and systems to ensure marketing activities are consistent and efficient, meeting both internal and external customer needs

Top 3 Responsibilities:
* Optimize end-to-end marketing workflows, org structures, and collaboration
* Drive cross-functional alignment and tech adoption with high empathy
* Create executive slide decks and present transformation stories to leadership

REQUIREMENTS:
* 5+ years of experience in marketing ops or strategy
* High EQ/diplomacy, operational builder mindset, and autonomy
* Nice-to-Have: Change management frameworks and org redesign experience

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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