Analyst II - Digital Analytics - Contract - Raleigh, NC - $34.62 - $38.46/hr.
The final salary or hourly wage, as applicable, paid to each candidate/applicant for this position is ultimately dependent on a variety of factors, including, but not limited to, the candidate's/applicant's qualifications, skills, and level of experience as well as the geographical location of the position.
Applicants must be legally authorized to work in the United States. Sponsorship not available.
Our client is seeking a Analyst II - Digital Analytics in Raleigh, NC.
Role Description
The Analyst II-Digital Analytics position is responsible for delivering actionable insights on performance, usage, adoption, and trends across digital platforms (e.g., public website, online and mobile banking). This role requires demonstrated expertise in Adobe Analytics and a passion for using data to tell a story, influence decisions, and optimize digital experiences. The analyst will build and maintain dashboards and reports using industry-leading tools (e.g., Adobe Analytics, Tableau, Microsoft Power BI), conduct deep-dive analysis, and collaborate with cross-functional teams to improve member engagement and drive business outcomes. Breakdown in responsibilities include: (35 %) Use Adobe Analytics to track, analyze, and interpret data related to digital platform performance, user behavior, and engagement trends. Ensure data accuracy through tag validation and collaboration with development teams.
(25 %) Develop and maintain dashboards and reports using Adobe Analytics, Tableau, Power BI, or other BI tools, in partnership with senior team members. Contribute to knowledge sharing and cross-training to support team continuity.
(20 %) Collaborate with digital product, UX, marketing, IT, and stakeholders to define KPIs, identify optimization opportunities, and measure the impact of digital initiatives.
(10 %) Support A/B testing and multivariate testing efforts through setup, tracking, and performance analysis.
(10 %) Description of responsibility
(10 %) Stay current on industry trends and best practices in digital analytics and user experience measurement to drive continuous improvement.
Skills & Requirements
2+ years of expertise in digital analytics or business intelligence, preferably in a digital environment.
Demonstrated expertise in Adobe Analytics is required.
Proficiency in data visualization tools such as Tableau or Power BI preferred. Tableau is what company uses.
Strong analytical and critical thinking skills, with the ability to independently analyze data and present insights.
Experience with office productivity tools (e.g., Microsoft Excel, PowerPoint, Word, Outlook).
Basic knowledge of database querying tools (e.g., SQL) or similar data management tools.
Experience on medium to large scale, cross-functional projects are a plus
Experience in financial service or another regulatory industry.
Familiarity with Adobe Experience Cloud (e.g., Target, AEM).
Understanding digital marketing metrics and/or journey analysis.
Knowledge of HTML, JavaScript, or tag management tools is a plus
Benefits/Other Compensation
This position is a contract/temporary role where Hays offers you the opportunity to enroll in full medical benefits, dental benefits, vision benefits, 401K and Life Insurance ($20,000 benefit).
Why Hays?
You will be working with a professional recruiter who has intimate knowledge of the industry and market trends. Your Hays recruiter will lead you through a thorough screening process in order to understand your skills, experience, needs, and drivers. You will also get support on resume writing, interview tips, and career planning, so when there's a position you really want, you're fully prepared to get it.
Nervous about an upcoming interview? Unsure how to write a new resume?
Visit the Hays Career Advice section to learn top tips to help you stand out from the crowd when job hunting.
Hays is committed to building a thriving culture of diversity that embraces people with different backgrounds, perspectives, and experiences. We believe that the more inclusive we are, the better we serve our candidates, clients, and employees. We are an equal employment opportunity employer, and we comply with all applicable laws prohibiting discrimination based on race, color, creed, sex (including pregnancy, sexual orientation, or gender identity), age, national origin or ancestry, physical or mental disability, veteran status, marital status, genetic information, HIV-positive status, as well as any other characteristic protected by federal, state, or local law. One of Hays' guiding principles is 'do the right thing'.
We also believe that actions speak louder than words.
In that regard, we train our staff on ensuring inclusivity throughout the entire recruitment process and counsel our clients on these principles. If you have any questions about Hays or any of our processes, please contact us.
In accordance with applicable federal, state, and local law protecting qualified individuals with known disabilities, Hays will attempt to reasonably accommodate those individuals unless doing so would create an undue hardship on the company. Any qualified applicant or consultant with a disability who requires an accommodation in order to perform the essential functions of the job should call or text .
Drug testing may be required; please contact a recruiter for more information.
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Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
- Dice Id: 80144310
- Position Id: 1182462
- Posted 3 hours ago
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