Title: Social Media Specialist
Location: Hybrid in Chicago, IL
Terms of Employment
W2 Contract, 12 Months
This is a hybrid Schedule Tue, Wed & Thurs at Chicago, IL (Mon & Fri remote)
Overview
Our client is seeking a Social Media Specialist, Community Manager to actively manage, monitor, and build engaging online communities across multiple brand-owned social media channels. This role focuses on listening to inbound communications, analyzing data to provide actionable consumer insights, ensuring all messaging aligns with brand values, and flagging potential reputational risks in a timely manner. The contractor would be working with a team of 5 members.
Responsibilities
Actively monitor, listen, triage, and respond to inbound messages and wall posts across owned social media profiles, including TikTok, Facebook, Instagram, LinkedIn, X, and YouTube.
Ensure both private and public social communications reflect brand values and messaging priorities while supporting customers with immediate concerns by escalating issues to the appropriate teams.
Help build and deepen connections with online communities, surface consumer insights, and flag potential reputational risks in a timely manner.
Contribute to building engaging online communities and escalate or draft responses to queries and comments across social media channels in alignment with established playbooks and guidance.
Assist with collecting and analyzing data using social listening tools to provide actionable consumer insights to the social team and broader marketing and communications partners.
Monitor social trends and preferences among target audiences and share findings with the team to support planning and campaign execution.
Support vendor relationship management by helping to troubleshoot and optimize community management and social listening workflows and configurations.
Collaborate with colleagues from broader business units and operating companies to share content and ensure message continuity across the enterprise.
Develop and champion new procedures to increase collaboration and effective message dissemination across the enterprise.
Required Skills & Experience
4-year relevant degree.
Prior professional experience in social media community management.
Hands-on experience with enterprise social media listening and management software, with a specific understanding of Sprinklr and Meltwater.
Demonstrated knowledge and ability to pull social media analytics, both natively and via a publishing platform, and interpret data to make strategy recommendations and create comprehensive, actionable reports.
Excellent writing and copy-editing skills, with proven experience writing for multiple audiences and platforms.
Excellent interpersonal communications and a proven ability to work successfully in a highly collaborative team environment.
Preferred Skills & Experience
Prior experience managing vendor workflows and optimizing configurations within community management systems.
Experience aligning complex enterprise-level communications across multiple business units or stakeholders.
Highly motivated individual who demonstrates commitment to continuous personal and professional growth and development.
Energy business/industry knowledge.
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