Senior Salesforce Developer

Role: Senior Salesforce Developer - Hybrid - Remote

Visa- H1B & & USC

Skill Set: Salesforce CRM , Data Cloud, Business Analysis, Requirement Analysis,

• Work closely with business stakeholders to understand requirements and translate them into Salesforce Data Cloud (CDP) solutions.
• Analyze existing customer data models, data sources, and data governance to optimize usage within Salesforce Data Cloud.
• Define customer identity resolution rules, segmentation strategies, and data activation use cases.
• Collaborate with Sales, Marketing, IT, and Customer Experience teams to drive data-driven decision-making.
• Salesforce Data Cloud Implementation & Optimization:
• Work with technical teams to design data ingestion, transformation, and activation workflows within Salesforce Data Cloud.
• Define and document data mapping, identity resolution strategies, and consent management requirements.
• Ensure data compliance with GDPR, CCPA, and other regulatory requirements.
• Validate and test data ingestion, transformation, and deduplication processes.
• Work with Salesforce developers, architects, and data engineers to enhance data quality, governance, and enrichment processes.

Data Insights & Reporting:

• Leverage Data Cloud Insights, AI, and analytics tools to provide meaningful business insights.
• Develop dashboards, reports, and KPIs to track data activation performance.
• Recommend enhancements based on data trends and customer behavior patterns.
• Stakeholder Collaboration & Training:
• Conduct training sessions for business users on Data Cloud capabilities, segmentation, and activation workflows.
• Act as a bridge between business users and technical teams to ensure alignment of objectives.
• Drive continuous improvement initiatives by collecting feedback from end users and optimizing data processes.

Required Skills & Qualifications:

• 3+ years of experience as a Business Analyst working with Salesforce (preferably in Salesforce Data Cloud, CDP, or Marketing Cloud).
• Strong understanding of customer data platforms (CDP), data governance, and identity resolution.
• Experience working with data ingestion, data mapping, ETL processes, and APIs.
• Proficiency in SQL, data modeling, and analytics.
• Familiarity with Salesforce Data Cloud (CDP), Marketing Cloud, CRM Analytics, or Tableau is a plus.
• Knowledge of data privacy regulations (GDPR, CCPA, HIPAA) and best practices.
• Strong communication skills to engage with business and technical stakeholders.
• Salesforce certifications like Salesforce Data Cloud Consultant, Marketing Cloud Administrator, or Salesforce Business Analyst are preferred.