APN Consulting Inc
APN Consulting Inc

Engagement Marketing Manager

Almont, CO, US • Posted 2 days ago • Updated 2 days ago
Contract Corp To Corp
Contract W2
6 Months
On-site
$60 - $65/hr
Fitment

Dice Job Match Score™

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Job Details

Skills

  • MEMBER ENGAGEMENT
  • CUSTOMER ENGAGEMENT
  • CONSUMER ENGAGEMENT
  • MEMBER MARKETING
  • LIFECYCLE MARKETING
  • RETENTION MARKETING
  • CRM MARKETING
  • ENGAGEMENT MARKETING
  • CONSUMER MARKETING
  • B2C MARKETING
  • B2B2C MARKETING
  • CUSTOMER MARKETING
  • LIFECYCLE CAMPAIGNS
  • RETENTION CAMPAIGNS
  • EMAIL MARKETING
  • SMS
  • PUSH NOTIFICATIONS
  • DIRECT MAIL
  • MULTI-CHANNEL CAMPAIGNS
  • OMNICHANNEL CAMPAIGNS
  • PHONE CAMPAIGNS
  • HEALTHCARE
  • HEALTH CARE
  • DIGITAL HEALTH
  • HEALTH PLAN
  • PAYER
  • MEMBER SERVICES
  • CLINICAL OUTCOMES
  • ANALYTICS
  • DATA-DRIVEN
  • TABLEAU
  • EXCEL
  • REPORTING
  • KPIS
  • SEGMENTATION
  • EXPERIMENTATION
  • A/B TESTING
  • MANAGER
  • LEAD
  • STRATEGIST
  • MARKETING MANAGER

Summary

APN Consulting, Inc. is a progressive IT staffing and services company offering innovative business solutions to improve client business outcomes. We focus on high impact technology solutions in ServiceNow, Fullstack, Cloud & Data, and AI / ML. Due to our globally expanding service offerings we are seeking top-talent to join our teams and grow with us.

Title: Engagement Marketing Manager
Duration: 6 Months (with possible extension )
Location: Remote


Role Summary
The Manager, Member Engagement, will shape marketing strategy and execution for Organization Health''s member base. As part of the Engagement & Retention team, this role involves collaborating with internal teams to create and execute strategies that drive member engagement, loyalty, and satisfaction across Organization Health''s products and services.

The Manager will work with Product, Growth Marketing, Strategic Client Marketing, and execution teams to launch campaigns across channels like email, SMS, push notifications, and phone. They will also partner with Data Science teams to design experiments, implement models, and analyze data to optimize campaigns. Regular updates to marketing leadership will be crucial to track progress and KPIs.

The ideal candidate will bring strong communication skills, project management experience, and data-driven analytical abilities, along with a deep understanding of customer behavior. This role thrives in a collaborative, team-oriented environment with a fun, high-energy culture.

Essential Duties and Responsibilities
Consumer Marketing
  • Develop and execute member-centric marketing campaigns to drive adoption, utilization, and satisfaction, focusing on clinical outcomes and behavioral change
  • Increase awareness and adoption of Organization Health services, using data-driven strategies to boost engagement and retention
  • Test and implement new marketing tactics tailored to member segments to enhance engagement and loyalty
Collaboration
  • Serve as a marketing subject matter expert for the owned lifecycle, providing strategic insights and guidance to internal stakeholders
  • Build and maintain strong relationships with cross-functional teams to ensure smooth campaign execution and keep the organization updated on key initiatives, timelines, and progress
  • Collaborate with Data Science to design experiments, implement models, and analyze data to optimize campaign
Insights and Analytics
  • Lead monthly reporting and performance reviews, analyzing trends, identifying challenges, and offering actionable recommendations to optimize campaigns
  • Proactively drive improvements in processes, communication, and campaign execution to achieve marketing goals

Qualifications Expected for Position
  • Bachelor''s Degree in Marketing, Business, or a related field
  • 5+ years of consumer marketing experience required, preferably in B2C or B2B2C
  • Proven track record of driving growth with set targets and timelines, meeting measurable marketing goals
  • Strong analytical and problem-solving skills with the ability to analyze data and make data-driven decisions (Excel, Tableau, or similar tools)
  • Experience executing multi-channel campaigns across email required, SMS, push notifications, direct mail, and phone preferred
  • Exceptional stakeholder management skills with the ability to collaborate effectively across teams
  • Excellent written, verbal, and interpersonal communication skills
  • Experience developing and executing strategic marketing plans in collaboration with creative teams
  • Strong project management skills with the ability to prioritize and manage multiple campaigns in a fast-paced environment
  • Positive attitude and passion for improving healthcare access, with a customer-centric focus on member engagement and satisfaction



We are committed to fostering a diverse, inclusive, and equitable workplace where individuals from all backgrounds feel valued and empowered to contribute their unique perspectives. We strongly encourage applications from candidates of all genders, races, ethnicities, abilities, and experiences to join our team and help us build a culture of belonging.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
  • Dice Id: 10123488
  • Position Id: 26-10261
  • Posted 2 days ago
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