Digital Marketing Specialist

Description

We are looking for a Digital Marketing Specialist to support campaign operations for a retail organization in New Jersey. This Long-term Contract position focuses on keeping digital media execution organized, accurate, and on schedule through strong coordination with internal teams, vendors, and platform partners. The role will contribute to campaign setup, tracking oversight, billing follow-up, and data validation to help ensure reliable reporting and smooth day-to-day media operations.

Responsibilities:

Oversee daily coordination with media vendors and internal stakeholders to keep campaign activity moving efficiently from setup through reporting.

Monitor invoices, billing support, and delivery records, partnering with finance contacts and vendors to resolve mismatches or missing documentation.

Review campaign details submitted by partners to confirm naming standards, tracking requirements, and supporting materials are complete and consistent.

Validate performance and delivery data across platforms and measurement sources to identify issues that could affect reporting accuracy.

Assist with ad server configuration, placement organization, and tracking tag implementation to support proper campaign measurement.

Provide trafficking and creative deployment support across media platforms, helping campaigns launch on time and according to approved specifications.

Maintain campaign trackers, status updates, and action logs so internal teams and external partners have clear visibility into progress and open items.

Enter and update budgets, dates, placements, and other media plan details within planning tools and platforms to reflect approved investment changes.

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Requirements

Experience supporting digital marketing or ad operations activities, including campaign setup, tracking, and partner coordination.
Working knowledge of Google Ad, Google AdWords, and Google Analytics in a campaign execution or reporting environment.
Familiarity with digital media billing processes, invoice reconciliation, and documentation management.
Ability to perform detailed quality checks on campaign data, delivery metrics, and platform records.
Strong organizational skills with the ability to manage multiple deadlines, follow-ups, and status updates at once.
Clear written and verbal communication skills for working with vendors, finance partners, and cross-functional internal teams.
Experience with email campaigns and broader digital marketing workflows is preferred.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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