Senior Salesforce Marketing Cloud Specialist

Hybrid in Indianapolis, IN, US • Posted 14 hours ago • Updated 14 hours ago
Contract W2
Contract Independent
Contract Corp To Corp
50% Travel Required
Able to Sponsor
Hybrid
Depends on Experience
Fitment

Dice Job Match Score™

✨ Finding the perfect fit...

Job Details

Skills

  • Amazon Web Services
  • Cloud Computing
  • Extract, Transform, Load
  • Data Manipulation
  • Data Integration
  • Salesforce Marketing Cloud
  • SQL

Summary

Key Responsibilities
Campaign Design & Execution
•    Design and execute multi-channel campaigns across email, SMS, and push notifications 
•    Build and manage customer journeys within Salesforce Marketing Cloud 
•    Develop personalized and dynamic content using AMPscript and SQL 
Data Integration & Management
•    Integrate and manage data using Salesforce Data Cloud, Data Sync, and ETL tools 
•    Support data ingestion, harmonization, and activation processes 
•    Ensure accurate segmentation and targeting strategies 
Optimization & Analytics
•    Monitor campaign performance and optimize engagement strategies 
•    Analyze customer data to improve targeting and personalization 
•    Continuously enhance campaign effectiveness and ROI 
Stakeholder Collaboration
•    Partner with marketing and business teams to translate requirements into technical solutions 
•    Provide technical guidance and support to internal teams 
•    Collaborate cross-functionally to align campaign strategies with business objectives 

Required Qualifications
•    Bachelor’s degree in Marketing, Computer Science, Business, or related field 
•    5+ years of hands-on experience with Salesforce Marketing Cloud 
•    Strong experience in multi-channel campaign execution (Email, SMS, Push) 
•    Proficiency in AMPscript and SQL for personalization and data manipulation 
•    Experience with Salesforce Data Cloud (CDP) including data ingestion and activation 
•    Strong understanding of customer segmentation and journey orchestration 
•    Excellent communication and stakeholder management skills 

Preferred Qualifications
•    Experience with Financial Services Cloud 
•    Exposure to AWS or Azure cloud platforms 
•    Background in financial services or regulated environments 

Key Competencies
•    Strong problem-solving and analytical mindset 
•    Ability to translate business needs into scalable marketing solutions 
•    High attention to detail and execution accuracy 
•    Ability to work in a fast-paced, collaborative environment 

Why Join Sallie Mae
•    Opportunity to impact customer engagement at scale 
•    Work with a modern marketing technology stack 
•    Collaborative and innovation-driven environment 
•    Strong potential for full-time conversion

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
  • Dice Id: 91118341
  • Position Id: 8921052
  • Posted 14 hours ago
Create job alert
Set job alertNever miss an opportunity! Create an alert based on the job you applied for.

Similar Jobs

Remote

Yesterday

Easy Apply

Contract

Depends on Experience

Remote

19d ago

Easy Apply

Contract, Third Party

Depends on Experience

Arkansas

Yesterday

Easy Apply

Third Party

Remote

Today

Easy Apply

Contract

Depends on Experience

Search all similar jobs