Sr. Product Manager, Web Experience & Growth

Boston, MA, US • Posted 5 hours ago • Updated 5 hours ago
Full Time
On-site
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Fitment

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Job Details

Skills

  • Brand
  • Business Cases
  • Impact Analysis
  • Writing
  • User Stories
  • Sprint
  • A/B Testing
  • Roadmaps
  • Investments
  • Leadership
  • Workflow
  • Testing
  • Business-to-business
  • Purchasing
  • Management
  • Sales
  • Web Architecture
  • HTML
  • Cascading Style Sheets
  • JavaScript
  • React.js
  • Agile
  • Scrum
  • JIRA
  • Confluence
  • Communication
  • Stakeholder Management
  • Marketing
  • User Experience
  • SEO
  • Product Management
  • Collaboration
  • Adaptability
  • Artificial Intelligence

Summary

Lead the evolution of a corporate B2B website as a revenue-driving digital product, shaping strategy, platform health, and growth through experimentation and scalable web experiences. This Senior Product Manager role partners closely with marketing, CRO, discoverability, design, and engineering to build high-converting, brand-compliant digital journeys.
Responsibilities
  • Own the product vision and roadmap for the corporate website, aligning platform priorities to business growth and revenue goals.
  • Evaluate opportunities and build business cases using data-driven impact analysis to guide roadmap decisions.
  • Shape and expand a reusable CMS component and template library that helps teams launch pages and experiments efficiently.
  • Gather, refine, and prioritize requirements from marketing, campaign, and regional stakeholders based on value, feasibility, and user impact.
  • Serve as product owner for an engineering pod, writing user stories, defining acceptance criteria, and supporting sprint execution.
  • Partner with CRO and discoverability teams to support A/B testing, personalization, and technical SEO needs.
  • Oversee web platform health, including performance, stability, security, and Core Web Vitals.
  • Communicate roadmap progress and platform investments clearly to executive leadership and cross-functional partners.
  • Explore practical uses of AI to improve product workflows, backlog management, and testing efficiency.
Skills
  • 8+ years of experience in digital product management.
  • 3+ years of hands-on ownership of enterprise CMS and experimentation platforms.
  • Deep experience with Optimizely CMS and Optimizely Web Experimentation.
  • Strong understanding of B2B web experiences, lead flow, and online conversion journeys.
  • Commercial mindset with experience supporting digital growth, self-service purchasing, or direct online sales.
  • Working knowledge of web architecture, APIs, and front-end technologies such as HTML, CSS, JavaScript, or React.
  • Experience working in Agile/Scrum environments using tools such as Jira and Confluence.
  • Excellent communication and stakeholder management skills, including the ability to present confidently to senior leaders.
Preferred Skills
  • Experience partnering with marketing, UX, engineering, CRO, or SEO teams in a complex enterprise environment.
  • Ability to translate technical topics into clear business value for non-technical audiences.
  • Experience supporting scalable content operations through reusable web components and templates.
  • Familiarity with AI tools that streamline product management or technical collaboration.
  • Strong sense of ownership, collaboration, and adaptability in a fast-moving digital environment.

Horizontal is committed to fostering an inclusive, equitable, and welcoming environment where people of all backgrounds can contribute and thrive. We value diverse perspectives and encourage candidates from all communities to apply.

By applying for this position, you acknowledge and agree that Horizontal Talent may contact you regarding your application using automated technology, including phone calls, SMS/text messages, or email, which may be delivered by our virtual AI recruiter, Alex.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
  • Dice Id: 10123528
  • Position Id: 75592
  • Posted 5 hours ago

Company Info

About Horizontal Talent

Horizontal Integration offers two service lines. Our staffing agency places IT, digital and creative talent in both contract and permanent roles. Our digital agency provides digital marketing strategy and technology consulting on a project basis. Many of our clients take advantage of both service lines.

We are a certified Minority Business Enterprise, with more than 200 employees across our offices in Minneapolis, Denver, Dallas and Vadodara, India. We ve been consistently growing and profitable since the company was founded in 2003.

Honors:
Recognized as a "2009 Best Place to Work" by Minneapolis/St.Paul Business Journal.

Fact:
Our people and our organization are deeply rooted in IT and interactive marketing.

Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.

In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact us. All applicants applying must be legally authorized to work in the country of employment.

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Jake Sayaraj

Recruiter @ Horizontal Talent
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