Brand Strategy Lead -- Cupertino, CA

Cupertino, CA, US • Posted 3 days ago • Updated 3 days ago
Contract W2
No Travel Required
On-site
$65 - $70/hr
Fitment

Dice Job Match Score™

🫥 Flibbertigibetting...

Job Details

Skills

  • Auditing
  • Collaboration
  • Brand
  • Presentations
  • Evaluation
  • Linguistics
  • Educate
  • EXT
  • Screening

Summary

Hi  

Greetings from Smart Folks…!!!

   

My name is Kumar we have a job opportunity for you as Brand Strategy Lead one of our client based at Cupertino, CA (onsite) find the Job description below, if you are available and interested, please send us your word copy of your resume with following detail to  Or please call me on  to discuss more about this position.  

                                   

Job Title: Brand Strategy Lead
Location: Cupertino, CA

Duration: Contract

Start Date: ASAP

 

Job Details:        

 

Key Responsibilities:

  • Educate the organization on the benefits of an intuitive and strategic naming system.
  • Collaborate with stakeholders to systematically triage naming requests and align them with other brand and communications workstreams such as value proposition development.
  • Own and oversee the name development process, maintain best practices, and build conviction around final recommendations.
  • Liaise with business teams to collect necessary information and inputs, and bring together the appropriate stakeholders to gain strategic alignment before initiating the process.
  • Develop naming criteria to support broad exploration and high-quality evaluation, and lead working sessions to ensure alignment.
  • Conduct competitive audits to understand the role of the name within the marketplace.
  • Generate high-quality, legally viable names in accordance with established naming criteria and manage iterative development.
  • Determine when internal creative resources would benefit from external agency support.
  • Develop compelling naming presentations to facilitate shortlisting and alignment on a focused list of names for screening and validation research.
  • Collaborate with internal teams and external vendors to conduct full legal and linguistic screenings.

 

 

 

 

Shravan Kumar Kataboina

Team Lead – Talent Acquisition
E-mail:

 

A: 

McKinney, Texas (USA. INDIA. Mexico, UK)

P: 

(+1)  Ext - 104 F: 

 

 

  

Smart Folks Inc (A Certified MBE & WBE): Work with the folks, Who are Smart

 

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
  • Dice Id: 90989779
  • Position Id: 8909201
  • Posted 3 days ago
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