Senior Market Research Analyst Consumer Insights (Retail / CPG)
Remote Work
2 Months contract
Understanding of the research process across both qualitative and quantitative methods with prior experience scoping and executing a variety of consumer research projects
Ability to leverage or learn one or more research related software/tools (e.g. SPSS, R, Python, Forsta, QuestionPro, Qualtrics, SurveyMonkey, Lighthouse Studio, etc.)
Familiarity with various data types and exposure to effectively integrating data to deliver insights
Experience in identifying opportunities to automate a process and doing so in a way that is scalable
Ability to identify business questions/needs that are candidates for consumer research
Strong interpersonal and communication skills
Strong analytical, problem solving and critical thinking skills
Ability to navigate a quickly evolving and at times, nebulous environment
Ability to work in a highly collaborative environment
Bachelor s degree or equivalent, ideally in business, social sciences, psychology or analytics/statistics.
3-5 years of industry experience
Serve as a passionate, vocal champion for consumers across client brands
Advocate and encourage adoption of research platforms/tools/ways of working for standardization and improved speed of research
Contribute to functional innovation and continuous improvement based on business needs, with a grounding in academic and/or industry best practices
Support specific elements of a functional roadmap that establishes a suite of consumer research products designed with the business questions in mind and ensuring the ability to scale
Collaborate with client leads and leadership within the pillar to create and improve research products
Execute research that includes standard inputs/outputs across the research process (i.e. brief, survey/discussion guide, analysis code, deliverable, QA)
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