Job Title: Applications Programmer – Salesforce Marketing Cloud (Hybrid)
Duration: 2+ Years
Location: Baltimore, MD
Job Description:
Looking for an experienced Applications Programmer (Salesforce Marketing Cloud) to provide technical services in developing, customizing, configuring, and supporting Salesforce Marketing Cloud solutions.
This role involves working on email and SMS communication systems, automation, data management, and Integrations while adhering to state governance, security, and compliance standards.
Key Responsibilities:
- Configure and support Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile Connect)
- Assist with SMS enablement including:
- Short code acquisition support
- Keyword configuration
- Opt-in/opt-out management
- Compliance alignment
- Develop automated journeys, triggered sends, and scheduled communications across email and SMS
- Build and maintain data extensions, SQL queries, and audience segmentation
- Implement dynamic and personalized content using AMPscript
- Support integrations between Marketing Cloud and State systems
- Troubleshoot campaign, SMS, data, and automation issues
- Follow governance, security, privacy, and approval processes
- Produce technical documentation and support knowledge transfer
- Adhere to PMO policies, change control, and security standards
Note: Must be flexible to work overtime, including weekends, holidays, and off-hours if required.
Minimum Qualifications:
- Minimum 3 years of experience in Salesforce Marketing Cloud development
- Hands-on experience with AMPscript and SQL in Marketing Cloud
- Experience implementing or supporting SMS messaging, including consent management
- Familiarity with regulated/public-sector environments (PII, compliance, security)
- Ability to work effectively in a staff augmentation role under state direction
- Experience with Mobile Connect, SMS compliance, and short code provisioning
- Experience supporting government agencies or healthcare organizations
- Knowledge of accessibility standards (e.g., WCAG / Section 508)
- Experience integrating Marketing Cloud with Salesforce
Preferred Qualifications:
- Minimum 5 years of Salesforce Marketing Cloud experience
- Salesforce Marketing Cloud Developer or Consultant certification
- Strong experience with MobileConnect, SMS compliance, and short code provisioning
- Experience supporting government or health sector clients
- Knowledge of WCAG / Section 508 accessibility standards
- Experience integrating Marketing Cloud with Salesforce CRM
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