Marketing Manager

Marketing Manager
6 months contract role with possible extension/ conversion
New York, NY 
$35/h to $40/h on W2

Job Responsibilities: 
-Execute personalized email campaigns for creators during key moments of the year (deal events, seasonal moments, and lifecyle initiatives)
-Execute personalized push notifications to distribute key information to creators during critical points of the year
-Support development of automation for cross-channel targeting of comms
-Monitor current automation processes, manage reporting & recaps for lifecyle and engagement marketing channels, and drive program improvements based on data

We are seeking a marketing contractor to support two workstreams in the Creators Marketing organization: paid media and Creator education. This person will support cross-functional team members across these two areas. The ideal candidate will have a diverse skill set, combining expertise in digital advertising with the ability to create compelling educational content. We are seeking someone with 2-3 years experience for this role.

Responsibilities:

Paid Media:
- Assist with paid campaign management (including but not limited to: reporting/pacing, trafficking ads, building media plans, optimizing ads, appending tags)

Creator Education:
- Partner with agency teams to review, track, and implement creator-facing assets across multiple channels, maintaining asset delivery schedules
- Manage project timelines and dependencies using Asana
- Moderate live webinars, managing participant engagement and responding to questions in real-time
- Compile and organize post-webinar feedback and questions for future content development
- Create regular reports on educational content performance and engagement metrics, track performance across KPIs and input into recaps and business review documents

Required Skills:
• Experience in paid digital advertising, digital content management and implementation
• Strong project management and organizational abilities
• Experience with Asana or similar project management tools
• Excellent attention to detail and follow-through
• Strong written and verbal communication skills
• Ability to work independently while maintaining clear communication with multiple stakeholders
• Comfort with data analysis and reporting tools

Experience with or interest in affiliate marketing a plus
 

Benefits

Russell Tobin offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
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