Duration: 06 Months Contract with possible of extension or conversion to Permanent
Job Description:
Client is seeking an experienced Senior Account-Based Marketing (ABM) Manager to join its Global Account-Based Marketing and Regional Demand Generation team, within the Demand, Campaigns, and Operations (DCO) organization. The ideal candidate is a creative and data-driven marketer with a proven track record of creating high-impact, innovative ABM campaigns to engage decision-makers within key accounts. As a Senior ABM Manager, you will play a vital role in partnering with our AMER Enterprise Sales Team. This position involves collaborating closely with Account Executives (AEs), Sales Development Representatives (SDRs), and sales leadership to drive revenue growth within Client s Enterprise accounts in the AMER region. In this role, you will report to the AMER ABM Senior Team Lead.
In this role, you ll get to:
- Drive strategy development by providing valuable insights and recommended actions for AEs and SDRs
- Collaborate closely with the Enterprise Sales team to create and manage 1:Few omni-channel account-based marketing campaigns that successfully generate new pipeline opportunities and accelerate deals for target accounts in AMER - utilizing account and contact-level insights to guide decision-making
- Plan, coordinate, and execute in-person and virtual events, including high-touch roundtables and hospitality events based on regional pipeline gaps and sales priorities
- Collaborate with Partner Marketing to enhance the effectiveness of account-based marketing initiatives
- Maintain consistent and effective communication on insights, challenges, and successes with Sales and Account-Based Marketing (ABM) Leadership
- Collaborate with Product Marketing Managers (PMM) to relay feedback on content and programs
On the first day, we ll expect you to have:
- 7+ years of marketing experience, with 3+ years of Account-Based Marketing experience in a high-growth environment
- Proven experience with owning, executing, and measuring 1:1 and 1:Few ABM motions that leverage various channels such as paid media, email, content syndication, direct mail, events, and more
- Strong track record developing outbound programs in partnership with sales
- A data-driven mindset with the ability to translate insights into strategic actions that enhance revenue
- Experience working with sales/marketing and ABM platforms such as Salesforce, Marketo, 6sense, CommonRoom Outreach, Zoominfo, TechTarget Priority Engine, Reachdesk, Folloze, Demandbase, etc.
Day to Day responsibilities:
- Drive strategy development by providing valuable insights and recommended actions for AEs and SDRs
- Collaborate closely with the Enterprise Sales team to create and manage 1:Few omni-channel account-based marketing campaigns that successfully generate new pipeline opportunities and accelerate deals for target accounts in AMER - utilizing account and contact-level insights to guide decision-making
- Plan, coordinate, and execute in-person and virtual events, including high-touch roundtables and hospitality events based on regional pipeline gaps and sales priorities
- Collaborate with Partner Marketing to enhance the effectiveness of account-based marketing initiatives
- Maintain consistent and effective communication on insights, challenges, and successes with Sales and Account-Based Marketing (ABM) Leadership
- Collaborate with Product Marketing Managers (PMM) to relay feedback on content and programs
Years of experience required:
- 7+ years of marketing experience, with 3+ years of Account-Based Marketing experience in a high-growth environment
Top 3 tech skills:
- Experience working with sales/marketing and ABM platforms such as Salesforce, Marketo, 6sense, CommonRoom Outreach, Zoominfo, TechTarget Priority Engine, Reachdesk, Folloze, Demandbase, etc.
- Launching paid media campaigns through LinkedIn
- Building personalized landing pages through Marketo, Highspot, Folloze, etc
Top 3 soft skills:
- Ability to partner closely with enterprise sales teams at large enterprise organizations.
- Ability to work cross functionally with other marketing stakeholders such as product marketing, events, global demand generation, brand and more.
- Ability to work well with external vendors and manage those relationships.
Top 3 Must Have Skills:
- 7+ years of marketing experience, with 3+ years of Account-Based Marketing experience in a high-growth environment
- Proven experience with owning, executing, and measuring 1:1 and 1:Few ABM motions that leverage various channels such as paid media, email, content syndication, direct mail, events, and more
- Experience working closely with Enterprise Sales teams to create and manage 1:Few omni-channel account-based marketing campaigns that successfully generate new pipeline opportunities and accelerate deals for target accounts in AMER
About US Tech Solutions:
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit ;br />
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Never miss an opportunity! Create an alert based on the job you applied for.
