Account Based Marketing Manager

Description

Product Marketing Manager with 10+ years of relevant product marketing experience within an industrial manufacturing company needed for a full-time, fully onsite position in Wilmington MA. MUST have product marketing experience within an industrial manufacturing company. Salary is 128-150K with some flex if needed depending on qualifications.

Are you a detail-driven product marketing professional who thrives at the intersection of strategy, execution, and cross-functional collaboration? An established organization is seeking a Product Marketing Manager to lead product lifecycle initiatives from launch through end-of-life, with a strong focus on customer experience, operational excellence, and sales enablement.

In this role, you will partner closely with sales, channel partners, engineering, manufacturing, and marketing to bring products to market successfully, support revenue growth, and continuously improve customer-facing processes. This is an excellent opportunity for someone with strong business acumen, technical understanding, and a hands-on approach to product marketing.

What You'll Do

• Manage the full product lifecycle across a broad product portfolio, from product release through end-of-life.
• Lead the new product introduction process for sales, partnering with marketing to launch campaigns and equip sales and channel teams with the tools to win business.
• Develop and drive pricing strategy, partnering with customer-facing teams to support informed, strategic pricing decisions.
• Oversee product and marketing systems, collaborating with engineering and manufacturing to ensure alignment and accuracy.
• Manage and enhance the new product samples program to improve efficiency and customer impact.
• Create product-related content for training, engagement, and sales enablement, ensuring readiness of complete product deliverables.

Requirements

What We're Looking For

• Bachelor's degree inBusiness, Marketing, Electrical Engineering, or a related field
• 10+ years of relevant experiencein technical sales, product marketing, or related areas
• Experience working closely withsales teams and distribution channels
• Background incontent creation and sales enablement
• Strong analytical and decision-making skills
• Working knowledge ofCRM platforms, such as Salesforce
• Excellent communication and interpersonal skills
• Proven ability to work effectively across teams and functions
• Highly organized, action-oriented, and detail-focused

Why Join

This role offers the opportunity to make a direct impact on product success, sales readiness, and customer experience. If you enjoy managing complex product initiatives, collaborating across teams, and driving continuous improvement, this could be a strong next step in your career.

Innovation starts with people.

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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