Salesforce Marketing Cloud Developer (Email & SMS Automation)

ASSYST is seeking a Salesforce Marketing Cloud Developer to provide technical expertise in developing, customizing, configuring and supporting Salesforce Marketing Cloud solutions. The role involves working within a structured government environment, delivering scalable marketing automation, SMS capabilities and data-driven communication solutions while adhering to strict compliance and security standards.

Key Responsibilities:

• Configure and support Salesforce Marketing Cloud modules, including Email Studio, Journey Builder, Automation Studio, Content Builder and MobileConnect (SMS)
• Assist with SMS enablement, including short code acquisition, keyword configuration, opt-in/opt-out management and compliance alignment
• Develop and manage automated journeys, triggered sends and scheduled communications across email and SMS channels
• Build and maintain data extensions, SQL queries and audience segmentation strategies
• Implement dynamic and personalized content using AMP script
• Support integrations between Salesforce Marketing Cloud and State of Maryland systems
• Troubleshoot issues related to campaigns, SMS delivery, data processes and automation workflows
• Ensure adherence to State of Maryland governance, security, privacy and approval processes
• Create technical documentation and support knowledge transfer activities
• Follow all security, change control and MHBE Project Management Office (PMO) policies, processes and methodologies

Minimum Qualifications:

• Minimum of 3 years of experience in Salesforce Marketing Cloud development
• Hands-on experience with AMP script and SQL within Marketing Cloud
• Experience implementing or supporting SMS messaging, including consent management
• Familiarity with regulated or public-sector environments, including PII, compliance and security requirements
• Experience with MobileConnect, SMS compliance and short code provisioning processes
• Ability to work effectively in a staff augmentation role under state direction
• Experience supporting government agencies or healthcare organizations
• Knowledge of accessibility standards such as WCAG / Section 508
• Experience integrating Salesforce Marketing Cloud with Salesforce

Preferred Qualifications:

• Minimum of 5 years of Salesforce Marketing Cloud development experience
• Salesforce Marketing Cloud Developer or Consultant certification
• Strong experience with MobileConnect, SMS compliance and short code provisioning
• Experience supporting government agencies or healthcare organizations
• Knowledge of accessibility standards (WCAG / Section 508)
• Experience integrating Marketing Cloud with Salesforce CRM

ASSYST is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, military status, national origin or any other characteristic protected under federal, state, or applicable local law.