Job Title: GTM Solution Architect
Location: Remote . USA
** Below skills are necessary**
- Shopify Experience is must
- Tracking layer - → GTM, data layer
- Analytics layer → GA4
- Data layer → BigQuery, SQL
- Business layer → dashboards, CRM, ads
Key Responsibilities**
Advanced Technical Implementation • Architect, build, and deploy server-side GTM solutions for scalable, privacy-compliant data collection. • Develop advanced GA4/GTM tracking setups, including custom HTML/JavaScript tags, dynamic dataLayer schema, and reusable GTM templates. • Implement robust integrations for Shopify, eCommerce platforms, CDPs, CRM systems, and marketing APIs. • Manage and optimize GitHub/GitLab workflows for GA HUB version control and CI/CD deployments. • Utilize the GA4 Measurement Protocol and Admin API to programmatically update GA4 and
Required Skills & Experience:
• 8+ years in web development, analytics engineering, or tagging architecture roles.
• Expert-level GA4 and GTM (client-side and server-side) implementation experience.
• Strong JavaScript, HTML, CSS, and GTM custom template development.
• Proven experience with Git/GitHub workflows and CI/CD pipelines.
• Advanced debugging skills (Chrome DevTools, Omnibug, Observe Point, network inspection).
• Hands-on experience integrating Shopify tracking and cookie consent frameworks (Transcend, OneTrust).
• Practical use of GA4 Measurement Protocol and Admin API for automation at scale. Preferred Skills
• Experience with multi-brand or multi-region analytics infrastructures.
• Familiarity with the music, media, or entertainment industry