Marketing Manager III

RESPONSIBILITIES:
A client with Kforce is seeking a Marketing Manager III to join their team in Atlanta, GA.

Summary:
The client's Ecosystem Lifecycle Marketing (ELM) Team is looking for an experienced Marketer to help develop and execute strategic partnership marketing campaigns that drive new customer acquisition and 3rd party app adoption. This role is for a highly motivated and experienced marketer.

Responsibilities:
* Develop and execute marketing programs tailored to partner-led initiatives
* Partner closely with cross functional teams within marketing (go-to-market managers, product marketing, marketing ops, creative and development) to execute campaigns, as well as analyze results
* Understand when and how to best engage with teams outside of marketing (data ops, analytics, product, PMO) in order to move projects forward
* Collaborate closely with Partner GTM and Partner Marketing teams to align strategies, share insights, and ensure partners are effectively represented in customer-facing initiatives
* Help Partner GTM and Partner Marketing navigate customer marketing opportunities that elevate partner visibility and ensure they are inserted into campaigns, communications, and events where appropriate
* Create and adapt customer marketing content for partner-specific channels
* Track, measure, and report performance of partner-driven campaigns
* Ensure consistent messaging, branding, and customer experience across partner programs
* Proactively make recommendations, communicate status, identify risks, and thoughtfully and co-operatively negotiate with partners and stakeholders on deadlines, scope of work, and potential tradeoffs

REQUIREMENTS:
* BA/BS required with related work experience in marketing
* Experience in ecosystem or platform marketing (e.g., app marketplace, integrations, third-party partnerships)
* Familiarity with lifecycle marketing channels such as email, in-product messaging, webinars, paid media, and owned digital properties
* Strong analytical mindset with the ability to interpret performance data and translate insights into next steps
* Excellent communicator and collaborator, comfortable working cross-functionally in a matrixed environment
* Experience collaborating with external partners on joint campaigns and co-branded initiatives
* Data-driven mindset with experience working closely with analytics or data operations teams
* Strong storytelling and content adaptation skills for partner-specific channels
* Experience operating in a fast-paced, highly matrixed organization

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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